Using social media as a leadership tool can be very effective. The benefits of being a social leader include:
- The ability to connect directly to constituents and control the message they receive;
- Increasing the reputation and credibility of the organization;
- Increased brand awareness;
- Building trust through relationship building.
With the proliferation of mobile devices, communications might reach the targeted audience sooner than using the typical communication channels.
In this Master Class, you will learn how to better incorporate social media into your leadership practice. Note: Below is the pre-launch curriculum for the course, which is subject to change as the launch approaches.
Course Cost: US$280. All transactions securely processed through PayPal.
Course Instructor
The Need for Social Leadership
The Best Leaders are Social Leaders
Which Tools to Use?
Where to Start
Social Leadership Assignment 2
Becoming a Great Social Leader
What Works and What Doesn’t
Social Leadership Assignment 3
Personal Social Media Plan
Tips & Tricks
Social Leadership Assignment 4
Social Media Plan Sharing